Grand Rapids Gold Announce Partnership with Gentex
November 3, 2022 – NBA G League (G League) – Grand Rapids Gold News Release
GRAND RAPIDS, MI – The Grand Rapids Gold, the official NBA G League affiliate of the Denver Nuggets, announced today their partnership with Gentex Corporation.
In addition to being an official sponsor of the team this season, Gentex is also the presenting partner of the “Gold Reading Program” with Zeeland, Holland, and West Ottawa Public Schools.
The Gold looks to start their inaugural season at Van Andel Arena on Nov. 10, 2022, against their in-state rivals, the Motor City Cruise. The 2022-23 season will be the team’s second year with the new affiliate, as they were previously affiliated with the Detroit Pistons.
Gentex Corporation is a technology leader in the automotive, aerospace and fire protection industries. The company manufactures 91 percent of the world’s auto-dimming rearview mirrors and sells them to every major automaker globally.
“Grand Rapids Gold fans have an exciting year ahead with the new venue at Van Andel Arena and we are pleased to sponsor the team for the second year in a row,” said Seth Bushouse, Gentex Senior Director of Human Resources. “We value the opportunity to sponsor the ‘Gold Reading Program’ to support literacy in the communities where our employees’ children attend school.”
“We greatly appreciate Gentex’s continued support of the Gold and their emphasis to make an impact in both Grand Rapids and the Lakeshore area, ” Gold Vice President of Sales Kyle Kwaske said. “Through the Gold Reading Program and multiple other activations this season at Van Andel Arena, we believe that this is just the beginning of a long-term partnership with Gentex.”
Stay up to date with all things Gold by following the team on social media at @NBAGrandRapids on Twitter and Grand Rapids Gold on Instagram and Facebook.
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